HRS Latest News

As an award-winning medical communications agency, we’re delighted to celebrate #MedComms day! To mark the occasion, we wanted to share our insights into the world of medical communications and explain why it’s so unique.

Communicating the message of your food or supplement brand to consumers, whilst abiding by the tightly regulated nutrition and health claims legislation, can be a challenging task. That’s why HRS Communications experts Dr Kathryn O’Sullivan and Donia Hilal explained how to navigate this topic during the webinar they presented in collaboration with the The Nutrition Society: Communication considerations for food and supplement brands.

HRS Communications are delighted to be hosting a webinar in collaboration with @TheNutritionSociety on ‘Communication considerations for food and supplement brands’. The virtual webinar will be presented by Dr Kathryn O’Sullivan and Donia Hilal, HRS Communications experts in the food industry and health writing.

The British Dietetic Association (BDA) Industry Specialist Group has officially been launched for Dietitians, student Dietitians and nutrition professionals registered with the BDA and interested in a career in industry.

The Prescription Medicines Code of Practice Authority (PMCPA) recently released their new Social Media Guidance.  Established in 1993, the PMCPA is the self-regulatory body which administers the Association of the British Pharmaceutical Industry (ABPI) Code of Practice for the Pharmaceutical Industry, independently of the ABPI.  With increasing use of social media globally, pharmaceutical companies may consider social media as an opportunity to engage target audiences and build brand awareness.   So, here at HRS, we’ve summarised the key practical considerations of the guidance to support pharmaceutical companies in the use of social media.